Caesars Entertainment, Inc. Announces Strategic Investment in SuperDraft Daily Fantasy
**View the sizzle video HERE**
With the investment, Caesars takes an initial minority equity position with an option to increase its stake over time up to 100% at pre-determined levels. The partnership positions SuperDraft as an exciting new option and dominant force in the daily fantasy sports industry.
"The addition of daily fantasy sports fits seamlessly with our strategic vision for mobile and online sports," said
Operating across seven professional sports in more than 35 states, SuperDraft features a unique game mode that attracts casual fans and experienced players alike. Multiplier Mode replaces the traditional fantasy team salary cap with a multiplier applied to each player allowing maximum flexibility in team building while creating more opportunities for everyone to win.
As part of the investment, SuperDraft will join Caesars' online brands, World Series of Poker,
"We're super excited to be part of Caesars' powerful gaming ecosystem," said
To kick-off the partnership, SuperDraft will launch its first
SuperDraft will become a piece of Caesars' single wallet solution, allowing members more options to play both online and in-person, and is expected to be tied to the industry-leading Caesars Rewards program that will permit players to credits redeemable for rewards and experiences online or at one of Caesars casino resorts nationwide.
"Caesars is a strong strategic partner that will allow us to further enhance our industry-leading tech stack and provide an enhanced player-first experience," said
For more information, visit: www.caesars.com/superdraft
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CONTACTS: For Caesars Entertainment, Investor Relations: Brian Agnew, email@example.com; Charise Crumbley, firstname.lastname@example.org, 800-318-0047 or Media Relations: Chelsea Ryder, CRyder@caesars.com or SuperDraft Media Relations: Kristin Conte, email@example.com, 917.699.1941